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NATURAL | ORGANIC

Sleep Well for Life.

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The First Organic Mattress & Bedding Brand in North America.

- Natural Sleep Since 1994 -

Our humble beginnings

In 1994, long before natural and organic products were widely embraced, Ralph, Harry, and Melanie Rossdeutscher brainstormed the name and set to work creating a sleep system that would help people achieve an uninterrupted, pain-free sleep.

From the beginning, it combined a thoughtfully designed solid wood adjustable base, a Talalay latex slatted mattress, a split-top Talalay latex comfort layer, and natural wool bedding which included a topper, duvet, and pillow. It was independently tested by the Canadian Chiropractic College and found to help reduce chronic back pain while improving sleep quality.

After a year and a half, production began. When we sold our first mattress, from our little showroom in Cambridge, Ontario, we cheered.

Our Natural Focus

In 1997, we achieved another milestone by crafting our first fully organic mattress, reinforcing our commitment to healthier, more natural sleep and making us the first natural and organic mattress manufacturer in North America.

In 1998, Harry Rossdeutscher, the inspiration behind Natura, passed, but his legacy continued through his son, Ralph. At this time, Natura created another industry shift by supplying pillows to furniture stores. This was a unique step because, prior to this, furniture stores sold mattresses but not bedding accessories.

Ingenuity in bedding

By 2000, we had outgrown our first manufacturing facility and relocated to a larger plant.

In 2001, we were the first to create granulated latex to use in pillows as our healthy alternative to down.

In 2005, we continued to the push the limits of bedding and health by designing aromatherapy pillows by creating covers infused with lavender, ylang ylang, and aloe to boost relaxation and sleep.

Leading the bedding industry

Natural Innovation

In 2006, we began making washable wool duvets and mattress pads and designed a water repellant wool mattress cover. That same year, we again outgrew our manufacturing plant and relocated to a larger facility.

Notably, in 2007, we were the first to obtain a completely organic certified fire barrier without the use of chemicals.

In 2008, we began to use bio-based foam—a natural material using soy—in our mattresses. We also opened a plant in Texas to better service our growing US customers.

Staying true to our roots

Our Natural Mission

Much has changed since Natura began, but our commitment to natural, organic materials endures. We continue to craft sleep products that promote health, wellness, and lasting comfort, using thoughtfully selected materials and expert craftsmanship.

Our mission remains the same, using natural and organic materials in mattresses and bedding, we seek to help our customers sleep well for life.




You spend 25 years sleeping. Natura is dedicated to making the most of every single one.

Whether in classic black or a bold tone, it stands out for its smart compartments and refined leather finish.

Minimalist design meets everyday function — perfect for keeping your essentials secure and stylish on the go.

About us

From A to Z

The design

Your sleep environment is one you get to control. Every Natura product is designed—and every material chosen—to ensure a better night's rest free of sleep disturbances.

Materials

Whether naturally, temperature-regulating wool, Naturalatex foam, or breathable cotton, we help eliminate sleep disturbances such as overheating, tossing and turning, and allergens.

The know-how

The first Natural and Organic mattress and bedding manufacturer in North America, we bring over thirty years of industry experience with quality sleep systems designed to help you sleep better, and live better.